Coaching

Book publishing is changing rapidly, creating new challenges and opportunities for today's authors. New technologies are giving readers unparalleled ways to access books and information, which has tremendous implications for publishers and authors.  Now more than ever, becoming a published author can be a daunting experience, but if you have the right guidance, you can avoid major bumps in the road.

A few of the questions that we hear from authors include:  

- When is my platform considered "big enough"? 

- Do I really need a publisher? Should I just self-publish or create an ebook? 

- I don't have time to promote my book full time. What can I do to develop an audience for my book that will work with my schedule? 

- How can I make my book proposal more competitive? 

These are very important and valid questions;

They also the types of questions that agents don't have a lot of time to answer.  The irony of the situation is that you need to have resolved these issues before searching for an agent.

We've found that when authors take the initiative to carefully map out a plan for publishing, they're much more likely to achieve their goals.  Obvious? Yes. However it is surprising how few authors think about why they want to publish and create a plan for doing so.   

With that in mind, we routinely act as mentors to authors navigating the nutty, frustrating, complicated, and exciting world of 21st century book publishing.

Our agency's mission is to empower our authors with the people and resources that will take you where you want to go.

For aspiring authors, we offer: 

• Guidance and creative brainstorming about the publishing process as it directly relates to your background and book

• Goal evaluation and publishing options, including traditional, self-, and eBook publishing 

• Platform development strategies: identifying the best options for you, including offline/online media, speaking career, social media, and/or blogging

• Book proposal consultations

• Book concept evaluation: will publishers like your idea, will your concept connect with your audience and what can you do to improve it?

• Big picture career coaching

• Business development

• Assistance in identifying your direction, purpose, branding and focus as an author: where are you taking your career and are your next steps going to get you there?

• Advice on best options for book marketing programs, such as New York Times and Amazon bestseller programs

For self-published authors, we offer: 

• Advice on the nuts and bolts of self-publishing: printing, distribution, warehousing, accounting

• How to save money, time and frustration as a self-published author

• Guidance on overcoming challenges specific to self-publishing

• Strategies for book promotion